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STUDY NUMBER 1  – 
AN INVITRO ANALYSIS OF CYTOTOXICITY AND WOUND HEALING POTENTIAL OF EDINORA TOOTHPASTE
Link for the Published Study:

The purpose of the study was to analyze the cytotoxicity and wound healing character of  Edinora toothpaste  mentioned as the test sample. Edinora toothpaste was compared against a control sample which is one among the leading conventional toothpaste in the market.
The test samples (EDINORA TOOTHPASTE) showed an IC50 value much higher (Mean = 28.19 mg/ml) than the Controls (Mean = 7.131 mg/ml). The in vitro scratch assay suggested that the HaCaT cells treated with test samples exhibit healthy morphology and progressive cell migration and wound closure as a function of time.


STUDY NUMBER 2 -
EVALUATING THE EFFECTIVENESS OF HERBAL TOOTHPASTE (EDINORA) CONTAINING 18 HERBAL INGREDIENTS ON DENTAL PLAQUE AND GINGIVAL HEALTH: A PILOT STUDY

Link for the Published Study:

https://ijisrt.com/evaluating-the-effectiveness-of-herbal-toothpaste-containing-18-herbal-ingredients-on-dental-plaque-and-gingival-health-a-pilot-study

This pilot study revealed that the herbal toothpaste and conventional toothpaste have the potential to reduce the plaque and gingival scores in a 4-week time period.
The Edinora prime toothpaste is as effective as conventional toothpaste in reducing the dental plaque and maintaining gingival health.